Ronda Jheir is the founder and visionary behind Culturewear, a boutique resort and swimwear destination located in the heart of Jeddah-Saudi Arabia that brings together handpicked brands from around the world most notably from the vibrant fashion scene of Colombia. Driven by her passion for travel, style, and cultural discovery, Ronda created Culturewear to offer a globally inspired, one-of-a-kind shopping experience that celebrates individuality and effortless elegance.

With a deep appreciation for craftsmanship, bold design, and standout silhouettes, Ronda curates each collection with a sharp eye for detail and an intuitive sense of style. Her boutique is a reflection of her personal journey a space where cultures, textures, and trends meet to form a playful yet polished aesthetic that’s perfect for sun-soaked getaways, chic resort escapes, and elevated everyday wear from poolside to street style.

More than just a retail space, Culturewear is a celebration of international artistry, with a strong spotlight on Colombian designers known for their rich colors, flattering cuts, and distinctive flair. Ronda’s selection brings together swimwear, resortwear, accessories, and statement pieces that speak to confident, fashion-forward individuals who aren’t afraid to stand out.

As Culturewear continues to grow, so does Ronda’s mission: to empower her community through fashion that celebrates freedom, culture, and unapologetic self-expression, one curated piece at a time.